It is often said, "A good writer works hard so that their readers won't have to."
Unfortunately, most of us make our readers work harder than they should. We don't realize that this negatively impacts us in many ways. We lose sales and customers, we can't communicate our ideas effectively, staff think we meant one thing when we really meant the other.
Developing effective business writing skills can make a difference to your image, credibility and career.
- Effective business writing means any memo, letter or report you create is easily read and understood!
- Effective business writing means you communicate clearly, concisely and logically!
- Effective business writing means you consistently get the results you wanted!
This seminar will enable you to "write for results" by mastering the fundamental principles of business writing, as well as developing an effective style.
Key Objectives
- Accurately identifying your audience and defining your message.
- Selecting the right format and approach.
- Organizing your writing into a concise and powerful focus.
- Increasing receptivity by understanding the impact of "STYLE."
- Communicating more with less.
- Selecting the right words or phrases for the situation.
- Reviewing the fundamentals of punctuation, grammar and spelling.
- Proof reading and editing your "First Draft," then polishing the final version.
- Identifying writing differences between paper and electronic communication.
Who should attend
All people within an organization can benefit from this seminar.
Special features
Short lectures, group discussions, individual exercises
Video - (optional)
Client specific examples - (optional)
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